How to Filter Bots & Spam from Google Analytics | Video Tutorial
What is worse than looking at your Google Analytics and seeing a HUGE bounce rate and rando referral links? I'm going to show you how to clean up your Google Analytics with this simple filter trick so you have a version that is pristine. No joke. All you will see is real traffic.
Now, this might make you sad. My filtered version is over 400 less visitors a month, but, at least I know that the traffic I am seeing is real.
Why do you need a filtered version? Now, you will be able to truly analyze your traffic. Where are they coming from? What source brings you the most traffic? What pages are getting the most engaged viewers? This will allow you to adjust your content strategy going forward.